Eat. Energize.
our history
While working in New York City for fashion designer Oscar de la Renta, Matthew Corrin was inspired by “mom-and-pop” delis with fresh food but lackluster branding & service. He sought to “add magic to the fresh food business” and, in 2005, founded Freshii.
the idea
To create a model that was scalable, branded and purpose-driven.
the mission?
To help citizens of the world live better by making healthy food convenient & affordable.
now?
Freshii operates hundreds of locations in cities and countries around the world.
our founder
Matthew Corrin is the Founder & CEO of Freshii. After opening his first location in 2005, his entrepreneurial spirit drove him to open the next 100 locations faster than Subway, Jimmy John's, McDonald's, and Starbucks. Today, Freshii operates in over 300 locations across 85+ cities in 20 countries.
​
Matthew is a recipient of the Ernst & Young Entrepreneur of the Year award, Canada’s Top 40 under 40, Inc. Magazine’s Top 30 under 30, and Canadian Association of Foodservice Professionals Restaurateur of the Year. In 2018, Freshii was awarded the No. 1 Top Brand by FastCasual Magazine and is continuing to redefine the fast-casual industry while attracting high-quality franchise partners worldwide.
our nutrition-led menu
Our menu is constantly evolving. In fact, every 90 days we roll out a new item that incorporates the latest health and food trends. Our Lead Nutritionist is forever testing and tasting ways to make these trends as nutrient-dense, accessible, and crave-worthy as possible.
​
We’re hard-pressed to think of another fast-casual spot that’s led by nutrition in the same way Freshii is, on our scale. Turmeric juices, Energii Bites, and grain bowls only skim the surface.
​
We have 7 different menu categories – bowls, burritos, salads, wraps, soups, smoothies & juices – and each one is full of innovation. We don’t say Eat. Energize for nothing.
Eat. Energize is on the wall of every restaurant, alongside our mantra.
​
It’s this mantra that guides us, motivates us and pushes us together as a global team.
Let's eat without regret. Let's love kale. Let's embrace quinoa.
Let's try new things. Let's try unlikely combos.
Let's eat things that are good. Let's eat things that make us feel good.
Let's eat and sit. Let's be good to the earth.
Let's let the earth be good to us. Let's Eat. Energize.
our mantra
our mission green
‘Let’s be good to the earth’ is a key part of our mantra and a notion that we’re committed to across our entire network. We call it Mission Green.
All of our packagings are made from biodegradable corn and potato resin or are easily recyclable.
Those bags we shake your salads in? They’re biodegradable and allow us to reduce our carbon footprint by 5 to 7 times compared to the most energy-efficient dishwashers.
Even our efficient store designs use eco-friendly materials whenever possible.